What Is Google Keyword Planner Tool

What Is Google Keyword Planner Tool

Hello there(Obi-Wan Tone)~

You’ve probably written a few pieces of long-form material …

Because everyone says thorough material ranks much better right?

You’ve likewise most likely discovered that your material isn’t ranking that well.

So if you want to increase your search traffic rapidly, you’ve only got 2 choices.

You can manually optimise your on-page SEO (by following online suggestions and individual instinct) … which will take you a minimum of a few hours on each article.

OR, you can automate this procedure with Surfer SEO.

Web surfer reviews the existing top 10 ranking sites by evaluating over 500 different signals and compares them with yours!

And after that creates a simple to follow guide for optimising your material based upon what’s working in the real world today.

So in this Surfer SEO Review, I’ll reveal you how you can utilize Surfer to optimise your content’s on-page SEO including how I used it to steal the # 1 position.

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

What Is Surfer SEO?

What Is Google Keyword Planner Tool

Slawek Czajkowski started Surfer in 2008. Slawek started a company that focused on bringing information to every action of the SEO process. As they grew, his team built an internal tool for enhancing content. This tool became a growing number of effective and eventually was the motivation to develop Surfer SEO and share it with the world.

Surfer SEO helps you develop the most Google-friendly and on-page enhanced content possible. It examines over 500 ranking elements, compares your material against your competitors, and offers a data-driven SEO plan to assist you rank greater in the SERPs.

While a lot of software application counts on standard keyword research study, user information, and a list of directions to get your work done, Surfer utilizes data-driven modeling to assist you rank your pages.

You can focus less on the how and more on what it requires to outrank a rival.

Think of Surfer SEO as your individual Data Scientist. Quickly examining competitors, performance metrics and discovering technical aspects that are favorably affecting search rankings. Utilizing that information, you can reverse engineer your way to the top of the search results.

Visit Surfer SEO Official Website

SOME RANKING FACTORS SURFER SEO ANALYZES

What Is Google Keyword Planner Tool

Here are just a few of the search engine ranking factors that SurferSEO takes a look at:

  • Text Length
  • Variety of headings
  • Variety of Images
  • Page Speed
  • Keyword Density
  • Partial Keyword Density
  • Referring URLs
  • Referring Domains
  • Meta Tags Structure

These are simply a sample, Surfer SEO evaluates 500 various factors across the keyword results at any provided time.

HOW DO YOU USE SURFER SEO?

With so much data, I thought it would be overwhelming. However Surfer SEO makes it simple to determine the very best way to rank on Google.

Utilizing it was my absolute favorite part- it’s like surfing the web, but with a lot more data. I found myself riding some “keyword waves”.

Unlike a few of its competitors (which may have a steep knowing curve), this SEO tool is simple to browse. Whatever is set out well and the UI and UX in general is really strong.

Surfer SEO users now get access to 6 tools (used to be 4), and a couple of add on tools you can utilize with Surfer SEO.

  • Content Editor
  • Audit
  • Serp Analyzer
  • Keyword Research
  • Content Planner
  • Grow Flow

Let’s have a look at the tools, as an added perk we’ll also do a quick evaluation of the Surfer SEO chrome extension keyword research tool.

CONTENT EDITOR

What Is Google Keyword Planner Tool

Keyword density is no longer enough. That’s why Surfer SEO utilizes Artificial Intelligence (AI) innovation to inspect the prominence of each word on your rival’s pages.

The information gathered will offer you the most accurate and competitive guidelines to help your content hit the metrics that Google is needing.

You’ll get instant feedback by means of the content rating.

What’s a Content Score? The content score is the area where Surfer SEO evaluates your text and provides you instant feedback on your writing quality compared to your competitors.

It’s not truly about how good your content is, but how excellent your content is to rank in Google.

To put it simply, the content score doesn’t just look at if you have excellent grammar, that’s a truly fundamental function. But rather, it takes a look at pertinent keywords, headings, images, content length, and about a hundred other elements to identify how great your material is COMPARED to present top-level sites.

The ranking ranges from 0 (worst) to 100 (finest).

CONTENT SCORE TAKES INTO ACCOUNT 100S OF ON-PAGE FACTORS

  • Usage of appropriate words and expressions
  • Title and H1
  • Structure of the headers
  • Content length
  • Images
  • OG information
  • Surprise material
  • Main keyword and partial keywords
  • And much more

Looking at the content score is an exceptional indication of when you’re prepared to release. Similar to how Yoast supplies you with their green rating indicators, Surfer will do the same, however, the distinction is Surfer is comparing your content to hundreds of your closest competitors’ material.

Using the content editor in a way seems like a game. As you write you intend to strike your high rating.

AUDIT

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The Surfer SEO Audit function allows you to return and optimize your existing content to enhance its rankings.

We’ve been doing this with a lot of our posts and here are the results from just among the posts:

As you can see in the image, the dotted line (which represents the 3 months prior) was on a down trajectory. As soon as the post was updated using Surfer Audit, there was a spike in clicks which have been gradually growing since.

This is a fairly recent edit however clicks are currently up by near 3000 and impressions have actually nearly doubled.

SERP ANALYZER

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The next tool on the Surfer SEO list is their SERP Analyzer.

The SERP analyzer tool will challenge your keyword post against hundreds of factors that might affect your position in Google.

If you type in “croquet sets reviews,” the results will return all the sites presently ranking and the alternate questions that websites in this area are targeting.

We’ll also see what is presently working for the current short articles to provide you a solid baseline.

For the keyword Croquet set evaluations, it’s easy to see the top 10 outcomes are averaging around 3,500 words per post. To contend for this keyword, you would need to do the very same or much better.

Word count is simply the start. You can slice and dice the SERP analyzer tool information in many ways. Backlinks, keyword density, page speed, page size, or perhaps content above and below the fold are simply a few of the aspects you can evaluate.

KEYWORD RESEARCH

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Surfer SEO has its own tool for keyword research study. In many methods, Surfer’s keyword research tool resembles the other tools within the software application. You’ll get in a seed keyword, and a handful of similar primary keyword recommendations will appear.

When you’ve selected the keyword, you wish to target, you can quickly include it to the SERP Analyzer or Content Editor (the two tools we took a look at above).

The Surfer SEO keyword research function is a terrific add on to the tool, but it’s simple to see that Surfer’s core strengths remain in the SERP and Content editor alternatives.

CONTENT PLANNER

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With the Surfer SEO Content Planner, you’ll get a grouping of keyword clusters to target to get topical authority. What’s distinct about this tool is the classification of the kind of content.

When it concerns composing content such as product reviews, it could be challenging to rank in “shopping” keywords. Big gamers like Amazon and eBay normally cover the first few pages of Google.

With the Surfer content coordinator, you can quickly see keywords based upon search intent. And produce supporting material to assist link to your cash pages rank.

The Surfer search intent categories are informational, shopping, and client examination.

GROW FLOW

Grow Flow is a brand-new freemium feature from Surfer SEO. It’s their newest release and is a tool planned to make it easier than ever for users to grow their sites!

What it is, is a AI powered development management platform accessible in the Surfer control panel. Basically, what it does is recommend essential tasks you can focus on each week to improve your rankings.

In short, Grow Flow takes the guess-work and decision tiredness out the on-page SEO procedure.

At the moment this includes 3 different kinds of job ideas:

What keywords to add to existing pages on your website to improve their general performance.

What new or untapped internal link chances are available.

And what new keyword ideas you must target for material today. (To assist build out your topical authority based upon content clustering and any content spaces.).

In order for this tool to work best however, you’ll want to connect it to your Google Search Console. That’s a small cost to pay for convenience and performance in your work circulation.

Another cool feature about this new tool is that it’s a complimentary addition to the platform. Not just is it free for non-Surfer users (with limited performance), but all Surfer users get access to it’s fully-loaded functions!

Visit Surfer SEO Official Website

CHROME EXTENSION

While not always part of the suite of products of Surfer SEO, Surfer established a Google Chrome extension that is a free keyword research study tool.

You can download the chrome extension with the button below.

 

 

FREE SURFER SEO CHROME EXTENSION.

After installing the Google Chrome Extension, navigate to Google as you normally would, and enter your keyword into the search.

SurferSEO makes it simple to see keyword traffic without even opening a new tab.

And although it’s complimentary, the keyword research tool provide you more than just search volume. It’s in fact really generous with the info it supplies.

On the right-hand side, you’ll get more thorough details for extra comparable keywords. You can easily switch between nations or copy to your clipboard. Everything is built into the browser.

You can use a few charts to rapidly imagine the traffic, word count, and keywords within the search results page.

You can quickly see the word count for each post in the top 10 search engine result in this example. When content planning, which will save you a lot of time.

What Is Google Keyword Planner Tool

OTHER NOTABLE FEATURES

Surfer SEO has far too many functions to examine in this post alone, and as everybody is a bit various, you ought to just benefit from their trial option to see for yourself. Here are just a few of our favorite functions we believed were noteworthy in our Surfer SEO review.

BUILT FOR COLLABORATION

If you use a writer or assistant to help with your content composing, you can utilize Surfer SEO as an all in one SEO tool. Not just will your author get real-time outcomes, once your author is finished with the article, they can quickly share it with you.

Using the Surfer SEO share choices might save you many hours when it concerns the modifying stage of posting your content. Your writer will send you a completed article with headings, images, and paragraph counts already enhanced. The tool comes constructed for cooperation with click to share choices.

GOOGLE DOCS INTEGRATION

A case-in-point example of the tools’ understanding of cooperation is its integration with Google docs. When you plug a keyword into the Content Editor feature, you can then choose to share a link with Google docs.

This is an outstanding function as some authors prefer to write in Google docs. And with this integration writers can see all of Surfer’s suggestions straight in the Google Doc.

LOCATION-BASED SERP ANALYZER

What works in one country won’t necessarily work in another. In this new search era, many services with just a little international existence are making it over to an international marketing method. If your audience can discover your business in any language with internationally appropriate keywords, you’ll be noticed.

Web surfer databases deal with different languages and countries, so it doesn’t matter if your page is Spanish, German, or Swedish and where you want to rank.

STRUCTURAL DATA SEARCH ENGINE OPTIMIZATION

With Surfer you can surpass “typical” ranking aspects like keywords and anchor text to see which pages have the very best structure. The schema markup explains certain elements of material that search engines expect to discover on your site.

As Schema.org enhances in time, it needs to enhance SEO and be a more realistic sign of who ranks well on significant online search engine like Google and Bing.

RANK FOR MULTIPLE KEYWORDS WITH ON BLOG POST

Producing content to target simply one expression or keyword is not how SEO works anymore. Running a multi-keyword analysis can increase your possibilities for more organic traffic and assist you rank higher in search engine result.

Surfer SEO tools permit you to see your existing content to examine search volume for your specific keyword and other possible target keyword opportunities.

OPTIMIZE FOR TRUE DENSITY

What are vital terms missing from your content? Is your search presence predictable and constant? Well on page SEO optimization can in some cases feel like a thinking game however it does not have to be.

To discover if you’re off-target, True Density provides basic yet effective methods to discover and fix these issues.

AUDIT

The Surfer SEO Website Auditor provides you a step-by-step recipe for higher rankings based upon your natural competitors’ data. If you are questioning what is an SEO audit? The Surfer SEO audit tool responses concerns such as:

  • How does your content stack up now?
  • What essential terms should you contribute to get the best possible SERP?
  • Is this page quickly enough?

With the audit tool, it’s easy to see what to enhance that will matter one of the most.

BACKLINKS OPTIMIZATION

If your competitors in the SERPs is outranking you, it could be due to your backlink profile. Surfer SEO will find missing common backlinks.

Backlink optimization is distinct for each company. Web surfer looks at what matters in your company and which link structure techniques your competition utilizes to increase their search traffic.

Surfer SEO technique comprehends that it’s great links, not just any links; fantastic content, not simply relate to keywords in them.

Visit Surfer SEO Official Website

What Is Google Keyword Planner Tool

Surfer SEO Pricing

Surfer SEO Pricing

SEO tools are typically quite expensive. Surfer SEO is somewhat on the cheaper side, and there’s likewise a variety of plans for hobby blog writers and firms alike.

Each plan has a various number of day-to-day queries you can call. Since you know precisely what you pay for and how much usage you’re getting, I in fact prefer this to completely endless tools.

There are some other differences in between strategies. For instance, the Hobby strategy only considers 250 ranking factors with the SERP Analyzer tool and does not consist of metrics like domain rating. However, as quickly as you upgrade to Basic, you essentially open every function.

Finding the best plan actually comes down to your everyday question limits. Once again, simple, and you know what you’re spending for.

Note that you get up to a 20% discount rate for paying yearly depending on your plan. you also have offered a 7-day complimentary trial for $1.

Surfer SEO Alternatives

You’re not limited to just utilizing Surfer SEO though.

There are other items on the marketplace which offer the exact same standard performance.

And to show we have no predisposition here, let’s have a look at how Surfer rates against its main competitors in the same cost variety:

  • Clearscope
  • Frase
  • Marketmuse

Surfer SEO Review: The Cons and pros

Let’s begin with the cons. We like to be crucial of the products we review (in a good method).

The greatest problem I have is with the SERP features. I do not believe they’re very accurate, and you can get the exact same data for free with other tools like Ubersuggest or even Google Search Console.

The second concern is that the rival analysis feature does not reveal you enough data. It would be nice to see more than simply backlinks and content length.

Now for the pros.

I actually like the simplicity of Surfer SEO. It’s extremely easy to use and easy to browse. The user interface is streamlined and modern, and I love that you can utilize it without an account (although I advise registering for one).

The second thing I like is the content editor. It’s not best, but it’s an excellent way to quickly enhance your material without needing to work with a copywriter.

The third and final thing I want to point out is the price. Surfer SEO is really budget friendly, particularly if you sign up for a yearly strategy.

Overall, I believe Surfer SEO is an excellent tool, however it’s not perfect. If you’re trying to find an all-in-one SEO solution, I recommend having a look at Ahrefs or SEMrush. However if you’re simply starting and you’re on a budget, Surfer SEO is a terrific option.

Surfer SEO Review Conclusion

Are you limited to just utilizing one SEO tool?

I think you might use a couple of different tools to get the exact same effect.

However if you just wish to utilize one, I would advise checking out other choices like Clearscope or Marketmuse.

Surfer SEO is a great tool with a lot of potentials. I think the company is headed in the best direction, and I’m excited to see how they enhance the product with time.

I advise inspecting out Surfer SEO if you’re on a budget plan and you’re looking for an all-in-one SEO option.

Visit Surfer SEO Official Website

Whatever it is you select I hope that this evaluation has helped you in some way.

Cheers!

“May The “Force”(Google) Be With You”

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